Location | World
Date | dal 2007
Client | Ministero degli Esteri
Design | Studio Lococo

The set-up for the travelling exhibition Italidea consisted of a display system, open and flexible thanks to the presence of four kinds of combined elements that can be matched in always different ways. These panels have wood and aluminum structure and are clad with pRal®. They offer variable display systems (like cases, hooks, ..) Versatility is granted by an invisible coupling system placed on the sides of those elements that can be put together, in always new configurations and locations.

Layout versatility and technological systems are characterized by a highly charming set-up that sinuously leads the visitors through the Italian excellences, showing the style and philosophy of our country.

Photo credit: courtesy of Studio Lococo